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Gen Z

How to reach Gen Z with the gospel copy

Gen Z's Spiritual Now- But No One Knows What That Means

It’s in bios, captions, conversations, and quiet confessions. For Gen Z, spirituality isn’t rejected—it’s reimagined. In 2024, the Belief in Britain report revealed that a staggering 64% of Gen Z identifies as “spiritual.”

But here's the tension:

We’re using the word “spiritual” without a shared definition. And that can get us in some sticky situations.

Gen Z young people questions faith gospel

3 Gen Z Questions About Faith you Probably are not Answering

Gen Z is not asking the questions about Christian faith that we want them to ask. Explore three practical ways you can answer the questions Gen Z is asking about faith.

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